2022 – 2024Media Outreach & Brand Positioning at Alohi
SaaS tech startup • 11-50 employees • 3 products • 4 million users worldwideI collaborated with my team to initiate and execute strategic media outreach efforts with Forbes Advisor, securing the inclusion of our product, Fax.Plus, in their “Best of” article for faxing solutions.
My role & contributions
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I played a role in delivering compelling pitches, positioning Fax.Plus as a market leader in online faxing services.
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I worked closely with both internal stakeholders and external contacts to align Alohi’s branding and ensure a seamless process.
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This initiative directly contributed to elevating the brand’s presence, solidifying Alohi’s position in the competitive SaaS market.
Outcome & impact
Our work garnered recognition in esteemed publications like Forbes Advisor, solidifying Alohi’s credibility and expanding its reach.
Forbes Advisor highlighted Fax.Plus as the “Best International Fax Service” in their Best Online Fax Services of 2024 article.
This not only enhanced Alohi’s visibility in the industry but also validated the quality of our solutions in the eyes of a discerning, global audience.
Through this project, I honed my ability to connect with influential media outlets and align outreach efforts with broader business objectives.